{"product_id":"elegant-cowl-neck-backless-ruched-mermaid-maxi-evening-dress","title":"Elegant Cowl Neck Backless Ruched Mermaid Maxi Evening Dress","description":"\u003ch3\u003eWhy You'll Love It\u003c\/h3\u003e\u003cp\u003eMake an unforgettable entrance at your next formal event with this stunning draped maxi gown. Designed to flatter every curve, it combines an effortlessly elegant cowl neckline with figure-sculpting ruching through the torso and a sweeping mermaid flare. The striking low open back accented with delicate beaded chain detailing creates a captivating view from every angle, delivering pure sophistication with effortless comfort.\u003c\/p\u003e\u003ch3\u003eDesign Details\u003c\/h3\u003e\u003cp\u003eThis evening dress features a softly gathered cowl neckline that drapes gracefully across the décolletage. The sleeveless silhouette flows into an artfully ruched body that smooths and contours the hips before opening into a fluid mermaid hemline. At the back, a dramatic open plunge is framed by slender beaded chain strands that add a touch of luminous glamour to the backless design.\u003c\/p\u003e\u003ch3\u003eFabric \u0026amp; Fit\u003c\/h3\u003e\u003cp\u003eCrafted from a smooth, ultra-drapey stretch knit fabric that moves effortlessly with your body while offering gentle hold. The bodycon fit hugs the natural curves through the waist and thighs, transitioning into a floor-sweeping trumpet skirt. The stretch fabric ensures all-evening comfort and ease of movement.\u003c\/p\u003e\u003ch3\u003eWhere to Wear\u003c\/h3\u003e\u003cp\u003eIdeal for black-tie galas, formal weddings, bridesmaid duties, cocktail galas, red-carpet events, prom, and upscale dinner parties. Pair with metallic strappy heels, a sleek clutch, and statement drop earrings to complete a show-stopping formal look.\u003c\/p\u003e\u003ch3\u003eSize Guide\u003c\/h3\u003e\u003cp\u003eFit: Slim fit through the bodice and hips with a flared skirt. If you are between sizes or prefer a less fitted silhouette, we recommend sizing up. Manual measurement may vary by 0.4-1.2 inches.\u003c\/p\u003e\u003ctable border=\"1\" cellpadding=\"6\" cellspacing=\"0\" style=\"width:100%; border-collapse: collapse; text-align: center;\"\u003e\n\u003cthead\u003e\u003ctr style=\"background-color: #f8f8f8;\"\u003e\n\u003cth\u003eSize\u003c\/th\u003e\n\u003cth\u003eBust (in)\u003c\/th\u003e\n\u003cth\u003eWaist (in)\u003c\/th\u003e\n\u003cth\u003eHip (in)\u003c\/th\u003e\n\u003cth\u003eLength (in)\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eXS\u003c\/td\u003e\n\u003ctd\u003e31 - 33\u003c\/td\u003e\n\u003ctd\u003e24 - 26\u003c\/td\u003e\n\u003ctd\u003e33 - 35\u003c\/td\u003e\n\u003ctd\u003e58\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eS\u003c\/td\u003e\n\u003ctd\u003e33 - 35\u003c\/td\u003e\n\u003ctd\u003e26 - 28\u003c\/td\u003e\n\u003ctd\u003e35 - 37\u003c\/td\u003e\n\u003ctd\u003e58.5\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eM\u003c\/td\u003e\n\u003ctd\u003e35 - 37\u003c\/td\u003e\n\u003ctd\u003e28 - 30\u003c\/td\u003e\n\u003ctd\u003e37 - 39\u003c\/td\u003e\n\u003ctd\u003e59\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eL\u003c\/td\u003e\n\u003ctd\u003e37 - 40\u003c\/td\u003e\n\u003ctd\u003e30 - 33\u003c\/td\u003e\n\u003ctd\u003e39 - 42\u003c\/td\u003e\n\u003ctd\u003e59.5\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eXL\u003c\/td\u003e\n\u003ctd\u003e40 - 43\u003c\/td\u003e\n\u003ctd\u003e33 - 36\u003c\/td\u003e\n\u003ctd\u003e42 - 45\u003c\/td\u003e\n\u003ctd\u003e60\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e2XL\u003c\/td\u003e\n\u003ctd\u003e43 - 46\u003c\/td\u003e\n\u003ctd\u003e36 - 39\u003c\/td\u003e\n\u003ctd\u003e45 - 48\u003c\/td\u003e\n\u003ctd\u003e60.5\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e3XL\u003c\/td\u003e\n\u003ctd\u003e46 - 49\u003c\/td\u003e\n\u003ctd\u003e39 - 42\u003c\/td\u003e\n\u003ctd\u003e48 - 51\u003c\/td\u003e\n\u003ctd\u003e61\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\u003ch3\u003eStyling \u0026amp; Care\u003c\/h3\u003e\u003cp\u003eStyle with backless-friendly undergarments or adhesive cups for a seamless finish. Hand wash cold or dry clean recommended to protect the back chain embellishment. 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